FLUX WITH US
In 2014, Adidas Originals introduced the ZX Flux model. With the release of the new model, Adidas gave customers the option to fully customize their pairs through the app, Mi ZX Flux. Through this release, the Flux With Us campaign was born. Flux With Us hand-selected Corporate and several other streetwear boutiques and influencers to create artwork for people to apply to their ZX Flux. Through this opportunity, I was able to come up with the concept of “Corporate Camouflage” which featured an all-over print of the Corporate logos/designs since their founding in 2008.